Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Is Facebook too powerful for its own good?

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For nearly two weeks, Facebook has been at the center of a media firestorm about whether its "human editors" have been inappropriately tampering with the "Trending Topics" seen by millions.
A U.S. senator has pressured Facebook for answers. Top Facebook executives have met with leading conservative figures like Glenn Beck to assure them that no systemic liberal bias reaches the users of its social network. And CEO Mark Zuckerberg has put his own integrity on the line to ensure everything is above board. 
This is Facebook in 2016: A sprawling $300 billion giant with 1.6 billion users and such intense scrutiny on it that even an unsubstantiated rumor about a possible political bias by one contracted editor managing a section many users don't even look at can set the political and media world on fire for weeks. 
The real takeaway from this controversy, according to some longtime Facebook watchers, is less about the whiff of bias than the reminder that Facebook is now in uncharted waters, with no clear guidebook for how to manage itself and the expectations of its community. 
"No matter how much you think, 'Some day, we'll get to everyone on the planet,' no company in any industry has ever been in that kind of position. Therefore there is no precedent for the structure, systems, responsibilities and controls that are necessary for an organization that has that degree of influence," David Kirkpatrick, author of The Facebook Effect, the definitive account of Facebook's rise, told Mashable's Biz Please podcast, which you can listen to below, or download on iTunes and Stitcher
"[Mark] is still a relatively young person who is learning as he goes," says Kirkpatrick, who also founded the Techonomy conference, "as are all the people there because nothing like this has ever existed before."
Should Facebook have a public editor to vet its media efforts, as Mashable has suggested? Should it invite government oversight, or push for radical transparency with the public on this and other projects? These are all fair questions, but there is little precedent for the right answer.
Facebook could change a few lines of code and impact the personal lives of millions, an extreme level of influence that it unintentionally demonstrated when it conducted an emotion manipulationstudy in 2014.
Zuckerberg, who famously wrote "I'm CEO, bitch" on his business cards in the early days, has remodeled himself in recent years as a younger statesmen, philanthropist and father of the year, effectively becoming a polished ambassador for the powerful business. Facebook, likewise, has attempted to build trust with an equal playing field paved by algorithms. More than anything, the reports about trending topic bias threatened that trust.
"I consider them a highly ethical company that takes issues like this deeply seriously," Kirkpatrick says. "The fact that Zuckerberg met with these conservative leaders.... is a sign of how seriously he takes it and how much he feels misunderstood and how much he wants to demonstrate that he is fair-minded."
It seems to have worked: Beck praised Zuckerberg for looking him in the eye and appearing "sincere" in the desire to create a fair public space. 
Perhaps that will end this particular controversy, perhaps not. Either way, this particular incident is still far from the worst that Zuckerberg and his team have experienced.
When Kirkpatrick first met Zuckerberg, it was for lunch in 2006 "right in the middle of the News Feed controversy," when a big chunk of its user base revolted over the introduction of the News Feed. "But he just rolled right through it. Because being the data geek he was, he knew that people were actually using this new feature, and what they said was much less important than what they did."
As Facebook continues to stretch deeper into media, politics and the very core of our lives, data may not be enough to weather the inevitable storms that come.

10 Cool Well-Paid Dream Jobs

10 Cool Well-Paid Dream Jobs
You are probably wondering whether there are any people who do not only earn good money but also enjoy their work and get a lot of pleasure out of spending every single hour at their working place. Indeed, it is very easy to believe that you need to work your socks off, spend twenty-four hours a day at the office, no weekend, no vacation, just to be able to have some money left by the end of the month after paying the bills. In fact, there are some amazing jobs that are not only well-paid but also enjoyable and look very close to being dream jobs. Let us look closer at some of these cool places where people are happy to do their work.
Fake executive

10. Fake executive

If you are a white male, have a suit, and can look like you are an important person, you may work as a fake executive in China. No experience required. No education required. Just pretend that you are the boss.
Big Chinese companies hire a fake executive to look well-connected to the Western World (mostly U.S.) and to show the community their importance in the world of business. This is not a year-contract job, you will only be asked to be present at the ceremony, to attend some dinners, maybe to tour the factory or the company office. You know, to show yourself around. For the rest of the day, you may just enjoy the hotel services or pretend you are working hard at the office. If you look like a real cool boss, you may even be asked to give a speech.
This job is becoming more and more popular, but you may expect to find this kind of job only in big Chinese cities or somewhere not far away from them. Due to the local tradition, no ladies are allowed. No need to know Mandarin, the interpreters will translate everything you say in the way they want. Basic acting skills are welcomed.
You may expect to get $1,000 a week with all expenses paid by the company.
Water slide tester

9. Water slide tester

If you see a lonely adult man in a swimming suit who zips down the hotel’s water slide several times in a row, it can certainly be just a person who is trying to recapture his lost childhood, but it can be a water slide tester as well.
A water slide tester is usually hired by a hotel chain or a big travel company in order to check how fun and how safe the water slides are. You need to focus on whether you are sliding down quickly enough and whether it goes smoothly, notice how much water the slide uses, and generally evaluate the adrenaline factor of the water attraction.
This kind of job will give you around $30,000 a year, with all your travel and allocation expenses paid. You travel by airplane from hotel to hotel, check in, put on your swimming outfit, and go directly to the pool. After the main job is done, you need to write a report about your feelings while sliding and send it both to the company that hired you and to the hotel manager.
The water slide tester job does not require any special degree, you just need to be older than 22 years old, you need to be reliable, stay calm under pressure, and learn as many synonyms for the words “fun,” “water,” and  “slide” as you can to write a unique report for each case. And it would be nice if you could swim well. You know, just in case.
 Panda custodian

8. Panda custodian

For those of you who love spending time with animals, The Giant Panda Protection and Research Center in Ya’an, Sichuan province in China offers a job of a panda custodian. You will have to stroke little fluffy bears, give them food, provide the animals with everything they need, and receive all the love they will give to you in return.
The salary is $32,000 yearly plus free meals, transit, and accommodation near the research center. Generally, the center does not require much from the applicants, they just need to be older than 22 years old, have good writing skills, photography skills, and have some basic knowledge about pandas. The center expects that most applicants will be office workers who got tired of the stressful city life and who want to change their office work to a peaceful vacation-like job with cute animals.
Ice cream tasters

7. Ice cream tasters

Imagine a person who says “I paid for this Tesla Car by eating ice cream.” Sounds like a joke, but in fact, ice cream tasters earn quite good money ($60,000 yearly), plus, of course, they have free ice cream of all the possible flavors every day.
As an ice cream taster, you are expected to evaluate taste, consistency, texture, smell, and a number of other features of every portion of ice cream. Well, we all understand that in any case it will mostly be only about the taste. Therefore, you are expected to like ice cream, otherwise, this job may turn into real hell for you. On the other hand, will you still love ice cream like before after you taste your 5,000th ice cream sample?
Ethical computer hackers

6. Ethical computer hackers

This part of work requires a solid computer education and a natural desire to crack and hack programs and systems. You may do it just because you are a naturally curious person, or you can earn money in that working as an ethical hacker.
Ethical hackers are hired by the security departments of big organizations (or even the national government) in order to find out whether their information is stored safely enough. It means that a hacker absolutely legally tries his best to penetrate a computer system and gets money for this (the yearly salary can be up to $150,000).
The purpose of this job is to find the weak places that the “freelance evil” hackers may use to break down the system. Once an ethical hacker finds the vulnerability, they should document it and provide advice on how to fix the problem. So, generally, ethical hackers are there to improve company’s overall security.
Chief listening officer

5. Chief listening officer

Do you like to procrastinate while working and browse the Internet for hours instead of actually doing your job? Maybe then it is time to make reading stuff on social networks your main source of income? A chief listening officer can earn up to $95,000 yearly for observing and monitoring comments and opinions that customers and clients leave on the Internet about a certain company.
Basically, you need to focus on blogs, Facebook, Twitter, Pinterest, and other social networks to track all references to your company. You need to find out what people are talking about the products and services, whether they are satisfied or disappointed. You collect all the complaints, all the tips and ideas people want to be realized and then deliver this information to the company departments.
For instance, if your company’s Facebook is full of bad reviews of one product, you send this information to the Customer Service Director, so that they can solve the problem and improve the situation. It is also very important to let people know that the clients are happy with the excellent service, so they remain motivated to do their job further on the same high level.
Voice-over artists

4. Voice-over artists

If you have a nice voice and a good accent, you may earn your money for simply saying things. The voices you hear on TV and radio commercials, in award presentations or backstage theater reading—all these pieces of work are done by voice-over artists. You may remember storytelling voice-overs in some popular movies, such as Fight Club, Blade Runner, Moulin Rouge!, or The Shawshank Redemption.
A voice-over artist, especially if they have a unique voice, may earn about $80,000 yearly on average. No need to write your own text, just read the script as well as you can.
Video game tester

3. Video game tester

If you spend your free time playing video games, maybe it is time to change your job and get money for your hobby? Video game tester may sound like a dream job, but the $50,000 yearly for doing this are quite real.
There are different kinds of tasks a video game player has to do. Some check completely new games in order to find bugs or mistakes while playing. Others may be hired by ordinary players for helping them attain higher levels in games.
In most cases, video game player is supposed to be an office worker, but some smaller companies are okay with working from home, too. There are some qualities a video game tester must have: you need to have very good attention, be able to work in team, avoid being angry, negative or sarcastic, and, what is probably the most important, you should not get bored playing the same game for a long time, sometimes for days, weeks, or even months.
Hotel test sleeper

2. Hotel test sleeper

From time to time, most office workers dream about sleeping during working hours, but for Beijing-based Zhuang Jing it is not a dream, she is paid for sleeping in the best luxury hotels. Jing works for the online company Qunar, and her task is to find out the quality of the service in the hotel.
Jing was selected together with other two recruits out of 7,800 candidates. In every room, she needs to check whether everything around her fits each guest’s needs. Is the pillow soft enough? Is the bathroom crystal clean? Are there any fingertips or water marks on the plates and glasses? Is it quiet at night? Is it convenient to get to the hotel from the public transport stations?
Jing spends only one night in every hotel, and every evening she writes her opinion and notes in a review. She does not have to be on duty every single night though; Jing has started her hotel research back in March 2010, and by now she has reviewed around 200 hotels. It is very important to her to stay unrecognized, so Jing is not craving fame, she just enjoys the nights in the best Beijing hotels for money.
Chocolate taster

1. Chocolate taster

This job exists not only in Roald Dahl’s world about Willy Wonka but also in real life. Can you imagine: all you need to do is examine the smell, the taste, and the quality of the finest chocolate bars, and you will get paid for this!
Chocolate tasters can have a contract with one big company, but in most cases, they are hired by different chocolate manufacturing companies, food science companies, or pretty much any place where chocolate products are manufactured or sold. An average chocolate taster earns between  $30,000 and $60,000 per year, though if you are extremely good at this work, you may earn even more.
What is also nice about being a chocolate taster is that you are not obligated to eat chocolate, you are required to taste it. It means that you can save your body from being fat and still enjoy the delicious taste of the most amazing kinds of chocolate in the world.
Chocolate testers are expected to know and understand all the details of the chocolate manufacturing. Sometimes they do their work in a dark room so they cannot be fooled by the nice appearance of the chocolate bar. The taste—that what is really important!








 

Why India rejected Facebook's 'free' version of the Internet

Narendra-modi-mark-zuckerberg
It's hard to remember, but things looked good for Facebook's ambitions in India last fall.
"India has 600,000 villages, and most people get scared when they hear this number. My vision is to connect them all with optical fiber cable in the next five years," Indian Prime Minister Narendra Modi said during a town hall with Facebook CEO Mark Zuckerberg at the company's headquarters in Menlo Park, California, in September 2015.
Zuckerberg had begun the session by reciting India's importance in the history of Facebook. He said he was once unsure about his company's future, and his mentor, Steve Jobs, suggested he visit a temple in India, where he would find his answers, which Zuckerberg did. The revelation instantly struck a chord, not only with the prime minister, but also with many Indians watching the session online.
SEE ALSO: 'Disappointed' Mark Zuckerberg responds to India's partial Facebook ban
Cut to three months later and Facebook has somehow managed to become an enemy of the very same people Zuckerberg was trying to connect with. Much ink has been spilled on Facebook's Free Basics program and how it violates the tenets of net neutrality.Mashable has extensively covered the tussle between Facebook and India's telecom regulator, which finally culminated yesterday with India banning Free Basics along with other zero rated services.
It's fascinating how Facebook could stumble so badly when it came to one of its boldest bets in its mission to connect the unconnected population in the world.
Let's begin with some numbers. Industry estimates suggestIndia had 375 million Internet users at the end of October 2015, a number that was supposed to touch 402 million. Facebook has over 130 million users from India that log in at least once every month, which translates to roughly one in three connected Indians who access Facebook. If you throw in the more than 100 million monthly active users WhatsApp has in India, the number of users of Facebook-owned services is even higher — assuming there are many people who use WhatsApp but don't have a Facebook account.
With Free Basics, Facebook said it wanted to bring more unconnected users online. At a town hall held at the Indian Institute of Technology (IIT) Delhi last December, Zuckerberg said Free Basics had already brought 15 million users online, of which a million came from India. And that's not all — he claimed half of people who came to Free Basics opted to pay to access the whole Internet.

Basically not doing its job

What was missing from the announcement was the number of people who accessed Free Basics that were not exactly first-time Internet users. A Buzzfeed investigation revealedthat in most markets where Facebook had launched Free Basics with carrier partners, the majority of users already had a data plan and used Free Basics to access Facebook for free or used it when they ran out of data credit.
In other words, Facebook's carrier partners were using Free Basics to retain customers by helping them access Facebook for free, while subscribers on other networks had to pay for it. No wonder carriers were willing to foot the cost of serving Free Basics.
"The biggest reason why four billion people don’t access the Internet — bigger than issues of access or cost — is they don’t know why it might be valuable," Zuckerberg hadproclaimed in his IIT Delhi town hall. That proclamation might have some truth to it, but in India's case access and cost might be bigger issues. Which takes us back to where I started — Prime Minister Modi's ambition to connect 600,000 Indian villages with optical fiber cable.
According to the latest report available with the Telecom Regulatory Authority of India (the same body that banned Free Basics), India had a total of 131.49 million "broadband" connections at the end of Nov. 2015. (TRAI classifies any connection above 512kbps as broadband — this includes wired connections, wireless as well as fixed wireless connections like Wi-Fi, WiMax and VSAT.)
That's 131.49 million connections for a population of over 1.25 billion — only about 10%
of the country. What India needs is more connectivity.
Technologist Anil Dash told Zuckerberg why Free Basics is probably the wrong approach for Facebook in India: "Internet.org may be a fundamentally wrong structure for delivering these kinds of services because it doesn't empower people to create solutions for themselves that are culturally and contextually appropriate. What about pausing the Internet Basics effort and spending some time on a real effort to listen to Indian voices about what would help them have connectivity on their own terms, in a way they find acceptable?" he commented on Zuckerberg's Facebook post on being disappointed with India's decision.
The point being that rather than giving unlimited access to a restricted Internet, Facebook could have served India better by giving limited, free access to the entire Internet. Surprisingly, Facebook is working on a project in India, called Express Wi-Fi, where it is encouraging local entrepreneurs to purchase inexpensive hardware to setup a public Wi-Fi network and provide affordable Internet service. Guess how many people know about this project? Certainly not the millions of Indians who came to know about Free Basics via Facebook's multi-million dollar advertising blitzkrieg.

How Google is picking up Facebook's dropped ball

India's telecom minister, Ravi Shankar Prasad, has set a target of adding another 100 million Internet users in the country over the next seven months. To achieve this figure, the state-run carrier BSNL will be setting up 2,500 public Wi-Fi hotspots across the country by Mar. 2017. Facebook could have played a big role in this mission, but it lost its way somewhere.
modi-sundar-pichai
After addressing the town hall session at Facebook's headquarters, Prime Minister Modi visited the Googleplex in Mountain View, California, where India-born Google CEO Sundar Pichai announced a partnership with Indian Railways to install 400 Wi-Fi hotspotsat the busiest railway stations — 100 of which would go online in 2016.
"Even with just the first 100 stations online, this project will make Wi-Fi available for the more than 10 million people who pass through every day.
This will rank it as the largest public Wi-Fi project in India, and among the largest in the world, by number of potential users," Pichai wrote in a blog post announcing the partnership.
"It will also be fast — many times faster than what most people in India have access to today, allowing travelers to stream a high-definition video while they’re waiting, research their destination, or download some videos, a book or a new game for the journey ahead. Best of all, the service will be free to start, with the long-term goal of making it self-sustainable to allow forexpansion to more stations and other places, with RailTel and more partners, in the future," he added.
Google's Wi-Fi project, which has largely been welcomed, shows why Free Basics was flawed from the start: While Facebook was peddling a limited Internet where users could access its services along with others that Facebook chose, Google was giving away the entire Internet, and at speeds faster than then norm.
It's still an open question whether Google's project will succeed in the long term, but at least it's an attempt to address the key issue of connectivity, and with a level of service that most of the world enjoys. In contrast, Facebook's Free Basics was treating India as the third world. Indians have had quite enough of that, thank you.

10 hidden tricks to get the most out of Facebook Messenger

Facebook-messenger

On Thursday, Facebook announced there are more than 800 million monthly active users on Messenger. While we can assume they're all at least chatting with each other, there's a whole lot more you can do in the app beyond instant messaging.
Over the last year, Messenger has shown it wants to be a one-stop shop for all your mobile needs — from sending GIFs to requesting an Uber. With so many updates, you may have missed some of the app's best new features.
SEE ALSO: The 100 best iPhone apps of all time
From paying friends to customizing your message threads, we've rounded up 10 of our favorite hidden tricks that will help you get the most out of Messenger.

1. There’s a standalone website for Messenger

Unlike having two different mobile apps, the two different websites make more sense. For example, you can keep chatting with your friends at work without the distraction of your news feed. The interface is minimal and clean — similar to the app but expanded. For each conversation, there’s a sidebar where you can mute notifications for that person, access a call or video chat and see photos you’ve shared with each other.

2. You don’t need Facebook to use Messenger

messenger-sign-up-android

IMAGE: FACEBOOK
Anyone with a phone number can access Messenger and its features, even if you don't have a Facebook account. All you have to do is download the app, and you can select “Not on Facebook?” You can sign up from there.

3. Request an Uber

You can do away with your Uber app, and call a car through Messenger. From within a conversation, select the "More" icon indicated by three little dots and tap "Transportation." You can log in and request an Uber from there. Like the Uber app, you’ll receive updates on your driver’s status, notify friends, track the ride and pay for it.

4. Pin a group conversation for easy access

If you chat with the same group of people all the time, you can pin the conversation so you don’t have to scroll through to find it. Tap the Groups button at the bottom of the app, and you’ll see a Pin button in the top left corner. You can select the conversation you want to add, and you can assign a name to it. You can also add a photo as the group avatar by tapping on the camera button.

5. Mute notifications

You can silence specific conversations by tapping the name at the top of the message. In the drop-down screen of options, tap Notifications and select the period of time you want to mute it — like fifteen minutes, one hour, eight hours, 24 hours or indefinitely until you turn notifications back on. You can also turn off notifications entirely.

6. Make a payment

facebook messenger payments

IMAGE: FACEBOOK
There are a few popular apps that let you pay your friends without any cash, but that means downloading yet another app. If you don’t have anymore room on your phone for Venmo, Messenger is an alternative, in case you don’t plan on deleting the app anytime soon.

7. Share photos instantly with facial recognition

Messenger’s Photo Magic feature uses facial recognition to make it easier to send photos to your friends. When the feature is on, the app will notify you to share photos when it detects a new picture with a friend in your camera roll. To enable it, click the settings gear icon on the bottom right, select Photos & Media and then Photo Magic, and switch the toggle on.

8. Send your location

messenger-location-sharing-coverphoto1

IMAGE: FACEBOOK
Similar to dropping a pin in Apple Maps, you can send your location — or any location — in a message. Select a conversation, tap the More icon, click location, then you can search a place and send it.

9. Send GIFs

Tap More at the bottom of a conversation screen, and you’ll see a list of different apps you can install. You’ll see GIPHY as one option, and you can tap the INSTALL button, which will bring you to the App Store; download it as you normally would. Once installed, you can select the GIF icon at the bottom of a conversation to search and send GIFs directly in Messenger.

10. Customize your message threads with emoji

Change up your conversations with different people by changing the way the threads look. When you’re in a conversation, hit your friend’s name at the top of the screen, and you’ll see options for nicknames, color and emoji. The color will change the outline of icons as well as the chat bubbles.

hakira Is First to 100 Million Fans on Facebook

Shakira-milan-facebook

International sensation Shakira celebrates her life's milestones like many of us — by posting a status update or photo on Facebook for all to see.
The "Hips Don't Lie" singer announced her pregnancy in a status update in 2012 and shared thefirst image of the baby via a Facebook photo in 2013. Those intimate moments with her fans have helped her become the most-followed Facebook user.
SEE ALSO: How a Facebook Poke Between Strangers Led to a Marriage Proposal
On Friday, fresh off performing at the World Cup final this month, she reached 100 million Likes on her Facebook page and released a "look back" video to recap her experience on the social network, which she joined in 2008.
Facebook CEO Mark Zuckerberg was among the thousands of people who left comments on the video: "Congrats! What an amazing milestone for an amazing person."
Like on Twitter, musicians are the most-followed people on Facebook. Rihanna, Eminem and Shakira have traded off being in the lead in past years, but Shakira beat them to 100 million.
In another video, Shakira reacted to reaching the 100 million milestone:

Facebook highlighted some fun facts from Shakira's history on Facebook, below: